Gold Spot ad from 1970s
The guy on right, the one rooting for Orange Pride, looks like Peter Sellers of Dr.Strangelove
Gold Spot was a popular orange-flavored soft drink in India until 1993. The brand was owned by Parle, but was sold to Coca-Cola when it re-entered the Indian market in 1993. Gold Spot had a catchy punch line - The Zing Thing. Gold Spot was withdrawn from the market in order to make space for Coca-Cola's Fanta brand. However the brand has a good following in the rural areas especially in Maharshatra, to keep the brand alive, Gold Spot is sold as a soda in these markets.
The TV ads of the 80's wee a hit with the likes of kitu gidwani featuring in them. The target audience were the youth who seemed to hitch on to 'the zing thing' bandwagon. Old-timers still swear by its taste and according to them 'fanta' , to make way for which 'Gold Spot' was eased out tastes like horse p*** in comparison. I sometimes wonder, where in the world did he taste horse p***.
I have been able to get hold of two ads one of which featuring Kitu Gidwani. The ads go like this:
Ad 1
He is crazy about roller skates,
She goes crazy over double takes,
He is crazy about dizzy spin, and I go crazy just watching him
You bet, he’s crazy about me.
As crazy as crazy as we are about …
Gold spot, the zing thing, Gold spot, the zing thing,
Gold spot
Ad 2
He is crazy about speeding,
I go crazy over his driving,
He is crazy about mobike race, and I go crazy just keeping pace
You bet, he’s crazy about me.
As crazy as crazy as we’re about …
Gold spot, the zing thing, Gold spot, the zing thing ,
Gold spot