Monday, July 21, 2008

Vicco Turmeric Ayurvedic Cream



Vicco Turmeric Ayurvedic Cream



a very early, famous version featuring a very young and cute Sangeeta Bijlani.

Scene 1


A wedding, the bride's house, the females who are dressing up and decorating the bride (Sangeeta Bijlani) are supposed to be singing, while the parents - Sudhir Dalvi, as the dad, and the mom looking at each other sad yet happy... the chorus sings:


Bade naazon se paali hamaari banno,

tujhe dulhan banaaye ree pyaari banno


(shehnai music)


(lead female voice) tujhko haldi ka ubhtan lagaayein sakhiyaan


(at this point there is cackling laughter from all the girls, as they apply turmeric paste to her legs and her cheeks)


teri kaaya ko kanchan banaayein sakhiyaan


(chorus) roop kundan sa chamke hamaari banno, tujhe dulhan banaaye ree pyaari banno...

(at this point, she is going around the holy fire seven times with her hubby, and the wedding is done.



Scene 2


The music changes, and they show the couple on their honeymoon, in what is probably Observation Post, but is supposed to be Kashmir, then her hubby jumps into a swimming pool, comes out, and drips all the water in his hair onto Sangeeta,


( at that point even at the age of six years, I used to tell sangeeta bijlani, "what are you doing with that useless idiot, How Could You Want Him When You Know You Could Have Me?")


(voiceover says something about Vicco Vajradanti Ayurvedic Cream, which you probably don't notice because they are showing a young Sangeeta on the screen, smiling)


(chorus) Vicco Turmeric Ayurvedic Cream!


(female) Tvacha ki raksha karey, antiseptic cream


Roop ko sanvarey, nikharey har dam!


Haldi aur chandan ka anokha sangam!

(chorus) Vicco Turmeric Ayurvedic Cream,

Vicco Turmeric Ayurvedic Cream!



Pan Parag


Pan Parag


Ad No. 1



Shammi Kapoor and Ashok Kumar and their wives (one of them was Asha Lata, maybe? They were the typical maa-wife roleplayer women of the early- and mid-80s... If someone knows their names, please send them to me. Thanks!)


Scene: Shehnai playing in the background, it is the house where the wedding is supposed to take place, which is the bride's house, and it happens to be Ashok Kumar's house.


Ashok Kumar's wife: Suniye, ladke ke maa-baap aaye hain


Ashok Kumar: Arrey, aaiye, aaiye (ha ha ha ha ha, mandatory laughter from all four members)


Shammi Kapoor: Baarat... thik 8 baje pahunch jaayegi. Par hum aapse ek baat to kehne bhool hi gaye!


(Shehnai stops, and sudden jarring music is played on keyboard while Ashok Kumar and his wife share a worried look... thinking... DOWRY!)


Shammi Kapoor: Ghabraiye nahin, hume kuch nahin chahiye! Hum to sirf itna chahte hain ki aap baraatiyon ka swagat... Pan Parag se kijiye!


Ashok Kumar (relieved): Oh-ho, Pan Parag! Humein kya maloom tha aap bhi Pan Parag ke shaukeen hain... (he pulls out a tin can from under his shawl) Yeh lijiye Pan Parag


(closeup of Shammi Kapoor 's face which brightens up): PAN PARAG!


(singer, probably Priti Sagar): Pan Parag, pan masala Pan Parag Khatir-daari mein zaroori, iske bina mehfil adhooriPan parag, pan masala, Pan Parag!



Ad No. 2



Jalal Agha enters a party, and guests notice him and start talking to him.

Guest 1 (played by middle aged Delhiite-looking lady): Arrey lo, aagaye? Aaj kal to bade chaaye hue ho TV par, Pan Parag aur kya kya!

Jalal Agha (smiles humbly): Shukriya

Guest 2 (played by Vipin Handa, who went on to have a short-lived talk show called Aamne-Saamne): TV mein to hamesha tayaar rehte ho, aaj kahan hai tumhara dibba?

Jalal Agha (smartly pulls out a pillow pouch!): To YEH kya hai?!

Guest 3 (fat man): Ek se... mera kya hoga!!! (Laughs)

Jalal Agha: To aap DO lijiye!

Guest 4's voice: Aur mere liye?

Jalal Agha turns towards the voice, sees its a really tall dude, and pulls out the whole strip and smiles at camera, while Priti Sagar - sings "jingle Pan Parag, pan masala Pan Parag"

Wednesday, July 9, 2008

Prestige Pressure Pan

The advent of this ad led to many a mini crisis in the Indian families where the housewives would needle their husbands that absence of this product in their kitchens meant that they were not loved by their them.


Prestige Pressure pan


The original ad features a wife slaving away in the kitchen while her mother-in-law relaxes in the living room and the hubby is at work (I think). The wife is reaaaaallllyyy overworked and understandably loses it, and starts throwing kitchenware into the living room, and the other people in the house watch each utensil go over their heads like a tennis game.

Voice over: Phenk do yeh kadhaai, degchi, yeh frying pan

Inse nata todo.(The last sentence is accompanied by a huge wok landing in the postman's hands who is just at the door)


(Heaven, or the exhaust fan, slowly lowers a Prestige Pressure pan into the wife's hands)


Prestige Pressure pan.

Fry kare,

deep fry kare,

chun chun sikaai kare.


Jhat ubaale,

phat pressure de [Cue to loud whistle]


Prestige Pressure Pan.

Jo biwi se karein pyaar, woh Prestige se kaise karein inkaar!

Tuesday, July 8, 2008

Happy Independence

Advertisements taken out by various companies hailing independence on August 15, 1947










Pre-Independence- III Clothes





pictures from Indian cloth mills catalogues

Pre -Independence -II


”Vazeer Tobacco” Exorting Indians To Smoke More.




Poster For “It Happened In Brooklyn



“Pears” Soap Ad 1910s

Pre- Independence- I


ad for "Young India Records", 1938


ad for a medicine against plague


popular health tonic



Batliwala and Homi Opticians, bombay

Nostalgia

This blog is an endeavour to make you all take a stroll back over the previous century.

You’ll be reminded of those magical moments of your childhood, youth and yesteryear. Everyone's Mom was at home when we got home from school.

Fights were settled by beating each other up, followed by spanking from our mothers. There lived a golden rule Nirma, OK soap, Binaca and Forhans toothpaste Mafatlal, Jiyajee, JCT suiting etc.

Now I think I have to stop, I could go on all day. Remembering the olden times while hair is turning white hope this brought back memories, it was really nifty but I think you would have to be born around 1970s and 1980s.For me especially as during my childhood I fantasised getting married to Karen Lunel (the original Liril girl) and later on to the Rasna girl i.e. Ankita Jhaveri. So much so that many nights were spent fantasising about setting up a home with her.

And then there were the old “Only Vimal” ads featuring the then supermodels like Deepak Parashar, Sangeeta Bijlani, Kanwaljeet or the “Bombay Dyeing” ads featuring the smouldering Lisa Ray and the debonair Karan Kapoor. Infact, I remember that during the school Tiffin breaks all of us would wonder how god can be so partial; making Karan Kapoor so handsome and turning a blind eye over us. Also our female classmates never tired of sighing over Shekhar Kapoor (Digjam), Marc Robinson (Power, Monte Carlo), (the then new) Milind Soman (Vimal), Deepak Malhotra (Vimal) and of course Karan Kapoor (Bombay Dyeing). As for us boys we grew up watching and fantasising about Kitu Gidwani, Mehr Jesia, Sherry Meher Homji, Priya Kakkar (The Santoor Girl), Rachel Rueben and any new girl who featured in a famous ad.

Be reminded of the fads, culture and happenings from many of the past decades.

It is my hope that your mind will be flooded with nostalgia and memories as you wonder back to memory lane.